Study Shows People Don't Get Technology Because Techies Don't Get People

A survey commissioned by American Demographics of some 3000 adults reveals some interesting details about American culture as it relates to technology. In this case, the realm of technology encompasses most consumer electronics, including televisions and VCRs, cell phones and pagers, and computers.

Among some of the more interesting statistics:

Though most of the statistics are unsurprising, it can't hurt to reiterate to the industry that, though features are nice, we'd rather have something that works, something that does not require a PHD to operate. If we call you on the phone, we expect a knowledgeable person to answer with the ability to solve the problem or direct us to someone who can.


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